With Pixie Lott and
Peaches Geldof looking on, PPQ unveiled a collection dedicated to the 'apocalyptic romance of winter'.
Pop princess Pixie was huddled front row amongst other famous faces including Caroline Flack and Lisa Snowdon.
But Peaches and
her baby bump shunned the limelight, instead opting to watch from a more private position backstage.
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Models clung to rusty old bicycles as they tottered along the shiny black runway in sombre hued ensembles.
Draping layers in mohair and movie star velvet gave dimension to the dark of night, with slashed backs and shawled collars oozing seduction.
Furry hotpants and heavily-embellished leggings were a talking point, but more wearable garments included a series of beautiful monochrome gowns.